Shinhan Bank Customer Interview Case
A quick understanding of asset management business processes and an aggressive approach to finding improvements that go beyond customer requirements was a crucial factor in choosing a wealth management system!
[MOVASE]: Mr. Ahn, long time no see. Thank you very much for interview today.
[Customer]: It’s nice to meet you after a long time. (laugh)
[MOVASE]: So, let’s get into the interview right away.What kind of problems did you have before you met us at your bank?
Busan Bank Customer Interview Case
A deep understanding of our proven best practice experience and asset management practices was a crucial factor in the introduction of our asset management system!
[MOVASE]: Thank you very much. Then, did you compare with other companies’ services when you tried to introduce Mobase at that time?
[Customer]: Yes, we did a comparison with other companies.
[MOVASE]: What products did you compare?
[Customer]: We benchmarked the asset management system of S bank, K bank and I bank at the same time.
[MOVASE]: Then, what is the reason you chose Mobase in the end?
[Customer]: As we benchmarked several banks, we got to focus on the following points.